WhatsApp37
ExcelMarketing
Reach customers and win them back
- WhatsApp and email campaigns
- Auto-replies to comments
Growth Engine
for your business.
An Arabic solution that rivals global platforms, built in Saudi Arabia.
Social Lab connects your conversations, customers, campaigns and payments with one AI, turning every interaction into sales and saving your team time.
Ready in 10 minutes, and an official Meta partner.
Growth EngineSocial Lab
Conversations · 10 channelsAI agentAutomationOrders & paymentsCalls & voice agentCRMCampaignsTickets & tasksYour store & systemsAbandoned cart turned into a saleAbandoned cart in your store
Success partners & supporters
Mohammed bin Salman Foundation (Misk)
MVP Lab program
National Technology Development Program (NTDP)
The Garage
Meta Business Partner
Monsha'at
LEAP
350+ businesses, followed by more than 10M people
Alwissam WorldE-commerce
554K
851.6K
Hana AfnanCare & beauty1.3M
GamesirGaming accessories62.4K182.7K
359.7K
Sheen StoreFashion248K170.1K
VoovmFashion162K117.6K
EMS Plus FITFitness & training196K
NoblesInterior design & kitchens155K9.3K
DuvetHome furnishings138K20.5K
RiteSupplements111K30.9K
New DermaSkincare135K
Rawae3 GenevaLuxury watches122K11.3K
So CosmeticsCosmetics24K99.6K
Alsultan FurnishingsFurnishings50K47.9KAlwissam WorldE-commerce554K851.6KHana AfnanCare & beauty1.3MGamesirGaming accessories62.4K182.7K359.7KSheen StoreFashion248K170.1KVoovmFashion162K117.6KEMS Plus FITFitness & training196KNoblesInterior design & kitchens155K9.3KDuvetHome furnishings138K20.5KRiteSupplements111K30.9KNew DermaSkincare135KRawae3 GenevaLuxury watches122K11.3KSo CosmeticsCosmetics24K99.6KAlsultan FurnishingsFurnishings50K47.9KAll your channels, running as one engine
WhatsApp, Instagram, calls and payments, connected and working together.
Scattered tools = broken growth
- Each tool sees part of the customer
- Data doesn't move between them
- Your team connects them by hand
One engine = connected growth
- Each tool feeds the next
- Customer data travels with them
- One AI runs it all
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For your four departments, with one engine
Marketing, sales and customer service, plus running your internal team.
Sales
Close the order in the chat
- Orders and payments inside the chat
- A voice agent that follows up and reminds
Customer service
Reply fast, day and night
- Chat and voice agents, 24/7
- Tickets routed to the right team
Internal operations
One team, no WhatsApp groups
- Requests move between teams
- Tasks, performance and permissions
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No SIM for every employee. One unified number is all you need
Connect your 9200 or 800 unified number, and your whole team answers and calls from it on mobile or in the browser. When everyone's busy, the voice agent picks up.
AI voice agentCall flowsRecording & transcriptTransfer to a colleagueAutomated outbound calls
Learn more about the call center Grows your sales and saves your team's time
Growth in your customers
Every customer brings in more
Faster replies, easier payments, and a second and third order.
+35%Increase in sales
50%Of carts recovered
34.2%Chat conversion
4.8/5Customer satisfaction
Growth in your operations
Focus on what matters
The agent and automation take the repetitive work off your plate.
40%Team time saved
70%Faster replies
−70%Fewer returned shipments
12A store with one team
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Ready-made solutions for 22 industries
Every industry gets agents and templates that speak its language. Pick yours and try the chat yourself.
Real growth for merchants like you
Here's what changed for them after starting the engine.
AI agent + unified inbox 
Al Nukhba Stores GroupE-commerceCart recovery 
Leila StoreFashion stores24/7 replies 
Riyadh RestaurantsRestaurant chains
+180%
12 stores with one support team, and an AI agent replying to everyone's customers
Al Nukhba Stores GroupE-commerce+240%
Fashion store doubled its sales in 3 months with cart recovery
Leila StoreFashion stores98%
Restaurant chain replies 24/7, with 98% customer satisfaction
Riyadh RestaurantsRestaurant chainsSwipe to see more
Our customers say it best
Real, unedited reviews from app stores.
4.7App Store
4.6Google Play
4.7Salla
5.0Zid“The AI auto-reply feels like a real person answering. It blew me away.”
Alburaq Telecomvia Salla“The best app offering the official WhatsApp API with full Salla and Odoo integration. Fast, outstanding support.”
Adasa Techvia Salla“Made customer communication truly professional. Our service and response time improved.”
Alsultan Furnishingsvia Salla“Organized our customer service team and improved communication. I recommend it to any business that runs on WhatsApp.”
REMed32via App Store“The AI auto-reply feels like a real person answering. It blew me away.”
Alburaq Telecomvia Salla“The best app offering the official WhatsApp API with full Salla and Odoo integration. Fast, outstanding support.”
Adasa Techvia Salla“Made customer communication truly professional. Our service and response time improved.”
Alsultan Furnishingsvia Salla“Organized our customer service team and improved communication. I recommend it to any business that runs on WhatsApp.”
REMed32via App StoreFrom Saudi Arabia to the Arab world, and on to Canada
Our customers are in 9 countries today, and we serve them all from our HQ in Riyadh.
Canada
Every new integration makes the engine stronger
Your store, systems and channels join the engine one by one, and data moves between them on its own.
Connected to …23 integrations running in the engine
Let our AI agent call you now
- A 3-minute call. Ask anything you want
Built in Riyadh for the region's businesses
Broad
10 channels and all your departments on one platform, instead of five foreign subscriptions.
Complete and customizable
Connected to your store and local payment gateways, and our team builds what you need.
Stable
350+ businesses and 5 million messages, a Meta Business Partner, and your data stays in the Kingdom.
Arabic
Agents that reply in dialect, not translation, plus Arabic support and a team in Riyadh.
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The whole engine on your phone
A complete experience to run your business easily, with instant notifications for every message and order.
The engine improves every week
Follow what's new as it ships on our WhatsApp channel.
Connect your account from inside ChatGPTTry it NewOfficial Social Lab app inside ChatGPTNewDirect publishing to social mediaNewVoice agent answers callsNewChat widget inside your storeImprovedPay with Tabby and Tamara on WhatsAppNew800 and 9200 numbers on the platformImprovedAI call analysis
NewFrom an Excel file to a reply flowImprovedAuto-tags from conversationsNewAI replies to TikTok commentsImprovedWhatsApp template translationNewGoogle reviews in the inboxImprovedStaff performance reviewsNewGoogle Meet integration
A plan for every stage of your growth
Start free, and upgrade as your team grows. Prices incl. VAT.
Free
FreeAll channels, free forever.
0SAR / month
- 1 user
- 1,000 messages/month
- 1,000 contacts
- All channels
- Unified inbox and auto-replies
- AI agent
- Team calendar and tasks
Starter
StarterFor a small customer service team.
90.85SAR / month
incl. VAT · $24
- Everything in Free, plus:
- 2 users
- 5,000 messages/month
- 10,000 contacts
- Rich WhatsApp templates (buttons & carousel)
- Chat widget for your website
- Human support during business hours
Most popular Choose Growth
Growth
GrowthCampaigns and tickets for a growing team.
286.35SAR / month
incl. VAT · $76
- Everything in Starter, plus:
- 3 users
- 25,000 messages/month
- 50,000 contacts
- WhatsApp marketing campaigns
- Ticketing and follow-up
- Analytics and customer satisfaction
- Priority support · 10% bonus credits
Business
BusinessCommerce automation and integrations.
688.85SAR / month
incl. VAT · $184
- Everything in Growth, plus:
- 6 users
- 100,000 messages/month
- 100,000 contacts
- Voice agent (order and cart confirmation)
- Smart replies to Instagram comments
- API keys · Odoo · n8n
- Account manager + SLA · 20% bonus credits
Custom Enterprise
For large organizations, with pricing based on your needs.
- Custom users and messages
- Custom integrations and on-prem solutions
- Service level agreements
- Negotiable credit packages
Compare all features
| Feature | Free | Starter | Growth | Business |
|---|---|---|---|---|
| Limits and usage | ||||
| Users | 1 | 2 | 3 | 6 |
| Messages per month | 1,000 | 5,000 | 25,000 | 100,000 |
| Contacts | 1,000 | 10,000 | 50,000 | 100,000 |
| Storage | 1 GB | 2 GB | 5 GB | 10 GB |
| Conversations and AI | ||||
| All channels in one unified inbox | ||||
| AI agent | ||||
| Rich WhatsApp templates | — | |||
| Website chat widget | — | |||
| Smart replies to Instagram comments | — | — | — | |
| Marketing and sales | ||||
| WhatsApp marketing campaigns | — | — | ||
| Abandoned cart recovery (Salla & Zid) | — | — | ||
| AI voice agent | — | — | — | |
| Team and integrations | ||||
| Calendar and task board | ||||
| Ticketing and follow-up | — | — | ||
| Advanced analytics and customer satisfaction | — | — | ||
| API, Odoo, n8n | — | — | — | |
| Support | ||||
| Support type | Self-serve | Business hours | Priority | Account manager + SLA |
Meta's WhatsApp fees vary by message type and customer country. Calculate your cost · Compare our prices with competitors
Start your growth engine today
Start free with every channel, and every tool you add makes the engine stronger.
Free forever, and ready in 10 minutes.
FAQs
How are you different from WhatsApp Business or bots?
WhatsApp is a channel, and a bot is a reply tool. Social Lab connects your channels with an AI agent, automation, campaigns, payments, calls and customers, all as one engine.
Can the AI make up answers?
No. It only answers from your information, and if it doesn't know, it hands off to a team member.
Will it replace my team?
No. It takes the repetitive work off them so they can focus on selling and the cases that matter.
Will I lose my number or the WhatsApp app?
No. You officially connect the same number, and keep using the app on your phone.
Do I need technical experience?
No. The setup wizard walks you through step by step, and our team is ready to help.
How long does setup take?
You can get started in 10 minutes.
Is my customer data secure?
Yes. Every business runs in an isolated environment, and we're verified by the Saudi Business Center.
Is there a free plan?
Yes, free forever.
Didn't find your answer? Message us on WhatsApp